About Us | Bone and Grey Bridal

About us

Hello new friends! Thanks for dropping in, my name's Joy and I'm the Founder of Bone and Grey Bridal. I'm a Canadian-Chinese gal who moved to Singapore 6 years ago to pursue my career in the tech startup space. I started this little passion project of mine after being burnt out from the startup life and when I was looking for my own wedding gown - one that was minimal, modern, and one I didn't feel guilty buying for an one-day event. I visited various bridal studios in Canada and Singapore, and felt that something just didn't feel right. I hated how I didn't know what I was seeing going into a studio and not knowing the prices either. After talking to my friends who went through the same hurdles, I knew something was missing in the bridal market.

Shelly minimal halter crepe wedding dress with open back | Bone and Grey Bridal

Minimal & Affordable

We, as past, present, and future brides, definitely don't need to spend more money on our weddings. So for us here at Bone and Grey, our goal is to keep your gown costs affordable so it helps with your overall budget. We design, source, and produce our gowns from small studios in Singapore and China - to keep batches small and of quality, and to achieve reasonable prices for both our seamstresses and our brides.

Fuss-free for brides everywhere

I know making a big purchase online can be daunting. Therefore, B&G offers complimentary shipping with tracking included. Plus, exchanges and return shipping costs are also on us! There is a small restocking fee should you decide to return your gown, or get the full refund when you opt for credits.

We've just finished launching the 12 gowns of our Capsule Collection, with our accessories collection coming up, and an evening dress collection in the horizon. Hope you'll be a part of our journey or just take the time to share it with your friends and family, every share counts! 🤗

Read more about my whole journey to building Bone and Grey here.

Joy's Picks

I don't want to pick favourites but these are some of my absolute loves from our collections. Just don't tell the other gowns!

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    Latest news, collection drops, wedding inspirations, and more!

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    Fun and goofy behind-the-scenes content. Sometimes we just need a break...

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